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The business observability blog

The latest industry news, interviews, technologies, and resources.

Revolutionizing SaaS Growth: The Essential Guide to Building a Revenue Engine

In the fast-paced world of Software as a Service (SaaS), staying ahead of the competition and securing sustainable growth requires more than just a great product. It demands a strategic, well-oiled mechanism designed to maximize revenue generation efficiently and consistently.
Elina Papernaya
March 25, 2024
5 min read

Unveiling the Power of Cohorts and What They Mean for Your Business

In the world of data-driven decision-making, "cohort" has become a buzzword. Cohort analysis is a powerful tool that offers invaluable insights into user behavior, customer retention, and business growth. In this comprehensive guide, we'll delve deep into the realm of cohorts, helping you understand what they are, why they matter, and how to leverage them effectively. Whether you're a data enthusiast or a business owner, grasping the concept of cohorts and their significance can be a game-changer.
Stav Levi
March 17, 2024
5 min read

Empowering Your Business: Understanding BI vs. Revenue Intelligence

In the evolving landscape of business technology, two powerful tools have emerged to guide decision-making and strategic planning: Business Intelligence (BI) and Revenue Intelligence platforms. While both offer critical insights, understanding their differences is key to leveraging the right solution for your organization's growth.
Mor Shabtai
March 11, 2024
5 min read

Maximizing Your Business Potential: The Benefits of Integrating Stripe with Revenue Intelligence Platform

In today's fast-paced business landscape, making informed decisions based on accurate data is paramount. For businesses, especially those operating in the digital realm, payment processing is a critical aspect of operations. Stripe, a leading online payment gateway, offers a seamless solution for handling payments. However, to harness the full potential of your financial data and make data-driven decisions, integrating Stripe with a revenue platform like Alta, is key. In this article, we'll explore the numerous benefits of such integration, including the ability to see the revenue breakdown in one click.
Elina Papernaya
March 6, 2024
5 min read

5 Simple Steps to Calculate Churn Rate: Understanding and Applying the Formula

Customer attrition, also known as churn, is the rate at which customers stop doing business with you over a specific period. It's a daunting yet crucial metric. Without knowing your customer churn rate, it's challenging to gauge its impact on your revenue or devise strategies to reduce this rate. Calculating and addressing customer churn can seem overwhelming, but fear not. In this guide, we'll provide a comprehensive overview of everything you need to know about churn rate.
Mor Shabtai
February 20, 2024
5 min read

Understanding ARR: The Key Metric for Every SaaS Company

ARR is more than just a financial metric; it's a vital sign of a SaaS company's health and future prospects. Understanding and accurately measuring ARR can provide a clear roadmap for growth and success in the competitive SaaS landscape.
Elina Papernaya
January 25, 2024
5 min read

6 Must-Have Salesforce Dashboards for Maximizing Revenue

In today's fast-paced business landscape, staying ahead of the competition requires leveraging every available advantage. By integrating these six Salesforce dashboards and embracing a data-driven mindset, you position your business for growth and prosperity. So, unlock the potential within your data, seize the opportunity to transform your business, and embark on a journey towards unparalleled success.
Elina Papernaya
January 22, 2024
5 min read

Top Common Mistakes in Calculating ARR: Avoid These to Ensure Accurate Revenue Insights

Avoiding these common mistakes in ARR calculation is crucial for maintaining the financial integrity of your business. Accurate ARR figures not only provide a clear view of your company's financial health but also assist in making informed strategic decisions. Stay precise, stay informed, and let your ARR be a true reflection of your business's success.
Elina Papernaya
January 15, 2024
5 min read

What is a Sales Pipeline and How to Build it

A well-structured sales pipeline is indispensable for successful lead generation and sales growth. By understanding the stages of the sales pipeline and consistently monitoring key metrics, businesses can optimize their sales processes, improve efficiency, and ultimately, achieve their sales targets. At Alta, we believe that mastering your sales pipeline is the key to unlocking your business’s full potential.
Dena Fridman
February 5, 2024
5 min read

Exploring the Distinctions: KPI vs OKR in Business Strategy

The successful application of OKRs and KPIs is vital for any company that wants to synchronize its operational efficiency with strategic objectives. Grasping the distinct roles and uses of these instruments is essential for propelling organizational achievement. By skillfully deploying and incorporating OKRs and KPIs, companies can establish a harmonious strategy for attaining short-term operational effectiveness and long-term strategic expansion.
Mor Raphael Shabtai
January 15, 2024
5 min read

Top 10 Metrics to Track Using Stripe Data: A Comprehensive Guide

In today's digital economy, using a robust payment platform like Stripe is essential for businesses aiming to streamline their online transactions. However, the real power of Stripe data lies in its ability to provide detailed insights through various metrics. Understanding and monitoring these metrics can significantly impact your business strategy and growth.
Elina Papernaya
January 15, 2024
5 min read

Managing cash flow during uncertainty

As any startup founder knows, resilience is not just a virtue —it’s the foundation for survival. Equally important is cash flow efficiency, especially during times of uncertainty.
Entrée Capital
December 24, 2023
5 min read

Building an Annual Plan for Your Company: A Data-Driven Approach

In today's dynamic and competitive business environment, planning is essential for the success and sustainability of software companies.
Stav Levi
December 7, 2023
5 min read

Beyond Speed: Rediscover the Strategic Power of Pipeline Velocity

Pipeline Velocity is a metric that quantifies the rate at which leads and opportunities move through the sales pipeline stages, converting into paying customers. The traditional way of interpreting the metric is associated with the speed at which it deals with conversion. It's much more than that that. It combines several critical sales metrics to assess the sales process's efficiency comprehensively.
Dimitris Adamidis (RevOps Venture)
January 25, 2024
5 min read

Leveraging Key Metrics to Skyrocket Your Sales Team's Performance

Metrics are more than just numbers; they are insights that, when correctly analyzed, can reveal the strengths and weaknesses of your sales strategy. They help in setting realistic goals, tracking progress, and making informed decisions. But with an array of metrics available, it's essential to focus on those that genuinely impact your sales team's performance.
November 22, 2023
5 min read

Data Observability: A Guide to Holistic Decision-Making

Data observability isn't just about staring at numbers and graphs; it's about understanding those numbers' underlying stories that lead to conclusions and decision-making.
Dimitris Adamidis
September 19, 2023
5 min read

Thin Slicing ARR by Alex Oppenheimer

Understand different ARR types and how they are calculated and why it us important to know all of them.
Alex Oppenheimer
September 19, 2023
5 min read

The Most Important Metrics to Track Company Efficiency in SaaS and Why They Are Important

This blog post aims to shed light on the most important metrics that SaaS companies should focus on to ensure they are on the path to sustainable growth.
Elina Papernaya
September 12, 2023
5 min read

Unlocking the Power of HubSpot Data with Alta

For HubSpot users, the integration of Alta can be a game-changer. Its range of features, combined with its robust data visualization capabilities, can supercharge HubSpot's inherent strengths.
Elina Papernaya
February 8, 2024
5 min read

Data Visuals Overcoming Challenges and Crafting Impactful Visuals

Data visualization is vital for extracting insights and making informed decisions in today's data-driven world.
Dimitris Adamidis
August 22, 2023
5 min read

Driving Business Success through Revenue Operations: The Power of Connected Data

In today's rapidly evolving business landscape, data is the lifeblood that fuels growth and decision-making.
Elina Papernaya
October 30, 2023
5 min read

The Essential Role of Metrics and KPIs in Business Success

Businesses must choose the right metrics that assist them in understanding their performance, identifying deficiencies, and making data-driven decisions.
Stav Levi-Neumark
August 16, 2023
5 min read

Main challenges faced by revenue operations teams

By implementing modern revenue operations practices, leveraging advanced analytics tools, and fostering alignment across departments, Revenue Operations teams can overcome these challenges and drive revenue growth effectively.
Stav Levi-Neumark
August 16, 2023
5 min read

What is data collaboration and why is it important?

Data collaboration refers to the practice of sharing and collaborating on data across individuals, teams, or organizations to gain valuable insights, make informed decisions, and drive business outcomes.
Stav Levi-Neumark
August 16, 2023
5 min read

The Benefits of a Business Observability Platform

A business observability platform is an invaluable tool for CROs who want to gain insight into their company's performance in real-time.
Stav Levi-Neumark
August 16, 2023
5 min read

10 reasons to monitor your business KPI

Monitoring KPIs enables companies to track progress, identify improvements, allocate resources wisely, gauge business health, enhance customer and employee satisfaction, and stay competitive.
Stav Levi-Neumark
August 16, 2023
5 min read

A/B Test Hypothesis & KPIs

A good hypothesis is a statement about what you believe to be true. Experiments do not fail - hypotheses are proven wrong.
Stav Levi-Neumark
August 16, 2023
5 min read

How to establish a decision intelligence framework

Decision intelligence (DI) is transforming the way organizations use data insights to make better business decisions.
Stav Levi-Neumark
August 16, 2023
5 min read

Optimizing Business Processes with Process Mining

The use of process mining and advanced technologies like the Execution Management System, can be used to identify new opportunities for optimization and to continuously improve performance over time. Businesses that embraced this approach will reap the benefits of increased efficiency, lower costs, and improved performance in the long term.
Stav Levi-Neumark
November 21, 2023
5 min read