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Product analytics platform for businesses to understand how users interact with their products.


Mixpanel is a powerful analytics platform that provides insights into user behavior and engagement for businesses. By integrating Mixpanel with Graphiti, you can unlock the full potential of your user data, allowing you to make data-driven decisions and optimize your product, marketing, and customer experience strategies. This seamless integration enables you to collect and analyze Mixpanel data within the Graphiti platform, giving you a comprehensive view of your user engagement.

How it works:

Data Collection: Once you've integrated Mixpanel with Graphiti, your Mixpanel data will be automatically collected and synchronized with your Graphiti dashboard. This includes metrics such as user activity, event tracking, conversion rates, and more.

Analysis: Graphiti's powerful analytics engine processes your Mixpanel data, correlating it with other data sources like Salesforce, Snowflake, and Tableau to give you a holistic view of your product and marketing performance.

Visualization: Graphiti's customizable dashboard allows you to create and visualize key performance indicators (KPIs) based on your Mixpanel data. You can choose from a wide range of predefined metrics or create your custom metrics tailored to your business needs.

Real-time Insights: Get real-time notifications and insights from your Mixpanel data, helping you stay informed about user behavior changes and enabling you to adjust your strategies quickly.

Collaboration: Share your Mixpanel insights with your team, executives, and other stakeholders through Graphiti's collaboration features, ensuring everyone is aligned and working towards the same business goals.


To set up the Mixpanel integration with Graphiti, follow these simple steps:

  1. Log in to your Graphiti account and navigate to the Integrations page.
  2. Find Mixpanel in the list of available connectors and click on "Connect."
  3. You'll be redirected to Mixpanel's authorization page. Log in to your Mixpanel account and grant Graphiti the necessary permissions to access your Mixpanel data.
  4. Configure the data sync settings and select the metrics you want to track within Graphiti.
  5. Once the configuration is complete, click "Save" to finalize the integration.

Your Mixpanel data will now be available in your Graphiti dashboard, allowing you to monitor and optimize your product and marketing strategies like never before.