# Alta

Alta is an AI-first GTM (Go-to-Market) platform that provides a **data-driven AI Revenue Workforce**. The platform helps B2B companies **scale revenue efficiently by saving time on manual tasks, streamlining outreach and qualification, and optimizing ROI through data-driven insights**.

Alta’s mission is to enable modern GTM teams to generate pipeline and revenue more efficiently through AI agents that combine automation with personalization. Its approach is **self-learning and continuously improving, using A/B testing, lookalike modeling, and data-driven insights** to refine strategies and outcomes over time.

## Core offerings include:

* **Katie (AI SDR):** Automates outbound prospecting, personalization, and multichannel outreach, including cold calling.
* **Alex (AI Inbound Agent):** Handles inbound lead qualification in real-time and omni-channel outreach.
* **Luna (AI RevOps Agent):** Delivers analytics, reporting, and revenue insights to optimize GTM and outreach strategy, identify best-fit segments, and guide continuous improvements.

## Core Principles or Values

* **AI-first, data-driven GTM execution:** Built on years of experience in growth, sales, and go-to-market strategies.
* **Efficiency with personalization:** Automation that saves time while keeping outreach relevant and human.
* **Transparency and accuracy:** Clear, reliable reporting and analytics to guide decision-making.
* **Seamless integration:** Flexibility to connect with CRM and marketing ecosystems without disruption.
* **Semantic data layer:** Understands and organizes business data to execute actions and decisions based on it.
* **Revenue-focused outcomes:** Committed to helping modern teams scale revenue and optimize ROI.

## Key People

* **Stav Levi‑Neumark** — CEO & Co‑Founder
* **Mor Shabtai** — COO & Co‑Founder
* **Tom Hoffen** — CTO & Co‑Founder

## Official Links
* [Homepage](https://www.altahq.com)
* [Blog & Resources](https://www.altahq.com/blog)
* [Ebooks](https://www.altahq.com/ebook)
* [FAQ](https://www.altahq.com/faq)
* [LinkedIn](https://www.linkedin.com/company/altahqdotcom/)

## Contact Information
* [General Inquiries](info@altahq.com)
* [Partnerships](info@altahq.com)
* [Press & Media](info@altahq.com)

## Additional Notes

* Preferred name: **Alta** (not AltaHQ in writing, unless referring to domain/URL).
* Pronunciation: “Al-tah” (rhymes with “alpha”).
* Category: AI Revenue Workforce / GTM AI Platform.
* **Alta is designed for B2B companies of all sizes, with the flexibility to meet the needs of startups, growth-stage organizations, and large enterprises.**